Resources

LinkedIn Connect and Message Web Visitors

LinkedIn Connect and Message Web Visitors

Connect & Engage with Web Visitors on LinkedIn Visitor InSites identifies your web visitors by name, contact info, and LinkedIn profile. This enables you to connect and have a conversation with the prospects in the market for what you offer on LinkedIn. Giving you a strategic advantage over your competition. Never before has this been …
How SMBs Increase Revenues With Visitor InSites

How SMBs Increase Revenues With Visitor InSites

How SMBs Increase Revenues With Visitor InSites Small and mid-sized businesses (SMBs) spend a lot of money and time driving traffic to their website, after all one of the best sources for new business is inbound traffic.   Digital channels have become critical as the pandemic has forced us all to limit business travel, in person …
Visitor InSites VS IP Based Visitor Identifiers

Visitor InSites VS IP Based Visitor Identifiers

Visitor InSites VS IP Based Identifiers IP based visitor identifiers have been around for more than 10 years. This technology was revolutionary in it’s time, but IP resolution only identifies the company, assuming the company has a unique IP address. That only represents about 10% of businesses. IP resolution drawbacks: Who, specifically, at that business …
Identity Resolution 101

Identity Resolution 101

Identity Resolution 101 Identity Resolution is the process of combining multiple unique identifiers across devices to build a cohesive, omnichannel view of your target market, so you can reach them online and offline. Identity resolution tools tie online behavior to an individual’s unique identity, giving companies the information they need to hone in on their …
Email Retarget Anonymous Web Visitors

Email Retarget Anonymous Web Visitors

Email Retargeting Can Boost Your Email Marketing Are you tired of pulling out all the stops for your email campaigns only to get a 3-5% open rate from the same prospects over and over? You’re not alone. Marketing teams work hard to drive traffic to their website only for them to land on the home …
Why Isn’t Your IP-based Tool Identifying as Many Website Visitors in 2020?

Why Isn’t Your IP-based Tool Identifying as Many Website Visitors in 2020?

Why Your IP-based Tool Isn’t Identifying as Many Visitors IP lookup tools are still common for modern B2B selling, but the transformation to a work from home culture has been a big challenge to their effectiveness. The reality is only 10% of businesses have an IP address registered to them so the technology already misses …